The Tech for good meetup in London define it like this: …it’s never been easier to use digital technology to tackle some of the world’s toughest social and environmental challenges. Tech for Good is a meetup group that brings together hackers, coders, developers and designers with people who really understand a social problem and want to build digital solutions to social challenges".
Social Enterprise UK define social enterprises as “businesses that trade to tackle social problems, improve communities, people’s life chances, or the environment. They make their money from selling goods and services in the open market, but they reinvest their profits back into the business or the local community”. Examples besides my business are The Big Issue, Jamie Oliver’s Fifteen, The Eden Project, the Co-Op and John Lewis’s,
I’m happy to continue the debate here for a bit longer if it helps more people to understand this as a potential new category here, but not indefinitely as I need to get on with doing it, writing about it elsewhere and building up the community - so if anyone else has thoughts about the subject but been lurking so far, now would be a good time to chip in!